Knotice Webinar to Highlight Case Study Examples, Analytics for Creating Unified View of Customers Across Digital ...
AKRON, Ohio, Feb. 10, 2012 /PRNewswire/ -- As campaign messages overlap and channels begin to blur, marketers need to rethink how to best reach consumers with the right message at the right moment. Providing ...
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Lead Scoring: How B2B Search Marketers Can Lead the Process
Lead scoring could become a key component of the B2B marketing strategy. This column evaluates some of the factors involved in lead scoring, and how B2B search marketers can contribute to and ultimately step to the forefront of the process.
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Neiman Marcus Launches "NM @ SxSW" Street Style Photography Contest
DALLAS, Feb. 10, 2012 /PRNewswire/ -- Neiman Marcus announced today it is hosting an online challenge to find a street-style photographer that will attend SxSW as a correspondent for the Neiman Marcus ...
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Thismoment Acquires Position2 Brand Monitor
SAN FRANCISCO, CA-- - thismoment, Inc. , a provider of social content management software for brands that want to rapidly and effectively engage consumers across social and mobile platforms, today announced ...
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PR Newswire Recognizes Innovative Client Use of its ARC Engagement Platform
NEW YORK, Feb. 8, 2012 /PRNewswire/ -- To date, hundreds of agencies, corporations and associations have utilized PR Newswire's interactive ARC Engagement Platform to distribute a full suite of multimedia ...
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